A 15-second UGC ad with an AI presenter: hook, demo, payoff

A practical playbook for UGC-style video ads with AI actors: casting a consistent presenter, writing 15-second beats, handheld camera, disclosure — and the claims you shouldn't make.

How this video was made

Generated in Actoria from a three-paragraph script: each paragraph became a five-second scene, the synthetic actors were created once and kept their faces in every shot, and the scenes were stitched into one film.

Scenes

1. 0s Mia holds up a matte black water bottle to the camera in a bright kitchen, eyebrows raised: the hook. Close-up, static.
2. 5s Mia unscrews the bottle and pours water into a glass on a wooden counter, sunlight catching the stream: the demo. Medium shot, slow push-in.
3. 10s Mia takes a sip, nods to the camera with a satisfied smile and points at the bottle: the payoff. Close-up, static.