Video ads for a small business: a bakery campaign in one evening
A local bakery doesn't have a film crew, a studio day or an agency retainer. It has a display case, a story and about an evening of spare time. The 15-second spot above was made exactly that way: three sentences typed into Actoria, three scenes on three different AI models, one assembled film with sound. Here's the whole process, with the receipt.
What this ad actually took
| Step | What happened | Cost |
|---|---|---|
| Script | Three sentences — one per scene: the case, the baker, the croissant | free |
| Storyboard frames | One frame per scene, approved before any video | 15 tokens |
| Video | 3 × 5 seconds across three models, with sound | ~185 tokens |
| Assembly | One 15-second film, plus a 9:16 cut for Reels/TikTok | 3 tokens |
Total: about 200 tokens — roughly $3 on a Basic plan, less on annual. For a small business that's not a campaign budget line; it's a coffee. And the second ad is faster than the first, because the style, the cast and the workflow are already set up.
Why three models in one ad
Actoria lets you pick the video model per scene, the way a director picks a lens per shot. In the bakery spot: Wan 3.0 shot the display case — it's the cheapest sound-capable model, and its native audio brought the bakery ambience for free; Seedance 2.5 handled the scene with Mia, because faces are where it shines; and Seedance 1.5 Pro did the slow-motion croissant tear, animating an approved storyboard frame exactly. Same project, one assembled film — this per-scene trick is the core of the brand workflow.
The one-evening playbook
The part agencies can't sell you: repetition
A bakery doesn't need one ad — it needs an ad every week: the seasonal tart, the new roast, the weekend brunch. That's where persistent actors change the economics. Mia (our synthetic actress) is a saved character: next week she pulls a berry galette out of the same oven with the same face, and your feed starts looking like a series instead of a pile of stock clips. The mechanics are in why AI characters drift — and how actors fix it.
Where to run it
- Instagram Reels and TikTok — the 9:16 vertical cut, sound on.
- The Google Business profile and the website hero — the 16:9 film.
- Stories and local community groups — individual 5-second scenes work as teasers.
The bakery ad above cost less than the croissant in it.
Frequently asked questions
Do I need any filming or product photos?
No filming. This entire spot is generated from text. If you want your actual product in frame, add it to the Items library from a photo — or a 4-view sheet for better angles — and it rides into scenes as a reference.
Can my actual staff appear in the ads?
Yes, with their own consent: each person verifies their face themselves via a live camera check (or through an invite link on their phone). After that they can be cast in any scene. Nobody can upload someone else's photo — by design.
What does it cost to keep this up weekly?
A 15-second three-scene spot runs about 200 tokens. A Basic plan (400 tokens/week) covers two spots a week — enough for a steady feed presence with formats to spare.